Account-Based Marketing (ABM)forFinancial Services
Account-Based Marketing (ABM) for Financial Services
How financial services companies use Bullseye for account-based marketing (abm)
What is Account-Based Marketing (ABM)?
ABM is only as good as your account intelligence. Bullseye tells you exactly who from your target accounts is visiting your website—not just the company name, but the actual individuals. Perfect for coordinating sales and marketing on high-value accounts.
How Account-Based Marketing (ABM) Works for Financial Services
1
Define your target account list
Import your ICP or target account list into Bullseye.
2
Get alerted when they visit
Receive instant notifications when someone from a target account lands on your site.
3
See individual contacts
Get the names, titles, and emails of the specific people browsing—not just company names.
Benefits for Financial Services
Identify prospects researching financial products
GDPR and CCPA compliant identification
Reach out while prospects are still deciding
Integrate with existing CRM compliance workflows
Account-Based Marketing (ABM) Benefits
Person-level data, not just company identification
Real-time alerts for target account activity
See which pages and content they engage with
Coordinate sales and marketing outreach
Results for Financial Services
3.2x
Qualified lead increase
-68%
Time to first contact
100%
Compliance audit ready
Ready to get started with account-based marketing (abm)?
Join other financial services using Bullseye to grow their business.