Industries/B2B Companies/Account-Based Marketing (ABM)
B2B Companies×Account-Based Marketing (ABM)

Account-Based Marketing (ABM) for B2B Companies

Identify decision-makers researching your B2B solutions before they contact sales with identify individuals from target accounts visiting your site for abm programs.

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B2B Companies face unique challenges when it comes to account-based marketing (abm). Bullseye combines the power of website visitor identification with account-based marketing (abm) capabilities specifically tailored for the b2b companies industry. ABM is only as good as your account intelligence. Bullseye tells you exactly who from your target accounts is visiting your website—not just the company name, but the actual individuals. Perfect for coordinating sales and marketing on high-value accounts.

B2B Companies Challenges

  • Buyers research anonymously before reaching out
  • Long sales cycles with multiple stakeholders
  • Unclear which accounts are in-market
  • Sales team wastes time on cold outreach

How Account-Based Marketing (ABM) Works

1

Define your target account list

Import your ICP or target account list into Bullseye.

2

Get alerted when they visit

Receive instant notifications when someone from a target account lands on your site.

3

See individual contacts

Get the names, titles, and emails of the specific people browsing—not just company names.

Why B2B Companies Choose Bullseye for Account-Based Marketing (ABM)

Identify accounts actively researching your solution
See individual contacts, not just company names
Person-level data, not just company identification
Real-time alerts for target account activity
40%
Identified buying committees
2.4x
Increase in pipeline
35%
Sales efficiency improvement

Ideal For

Enterprise sales teams running ABM programsMarketing teams with defined target account listsCompanies with high-value, named accountsSales and marketing teams working in tight alignment

Ready to transform account-based marketing (abm) for your b2b companies business?

Start identifying website visitors today. No credit card required.

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